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Formerly a £4.5m Omaze Prize Draw house, Seahorses is a contemporary coastal retreat set above Maenporth Beach with panoramic views across Falmouth Bay. Complete with a heated swimming pool, hot tub, oceanside fire pit, outdoor kitchen, and private access to the South West Coast Path, it offers the ultimate in seaside escapism.
Hope Yard PR crafted a media strategy to highlight Seahorses’ credentials as both design-led and perfectly suited to multi-generational escapes. Press trips were designed to showcase not only the property itself but the lifestyle around it - from Falmouth’s restaurants and creative scene to coastal walks and wild swims. And at the heart of this, the personal-interest story of the nurse from Merseyside who won this dream pad.
The results spoke for themselves. Within weeks, Seahorses was featured in two major national titles - The Telegraph and Hello! Magazine - delivering immediate impact for Cornish HolidayCottages. Coverage translated directly into bookings, with one article alone generating £17,000 of revenue in a single weekend.
Today, Seahorses stands as a flagship within the Cornish Holiday Cottages portfolio and a benchmark for the kind of results that can be achieved through carefully targeted PR.
